Realizing the influence and impact of the small screen on every household,  STOP TB Forums formed through the Project Axshya in Madurai District networked with a leading channel in Madurai, Lion Channel to  take the TB message to the threshold of every house.

The Stop TB Forum acquired permission to broadcast TB awareness videos created by REACH every two hours in between programs.  This is a classic example of involving the different stake holders of society in TB control.

Project Axshaya appreciates this act of social responsibility exhibited by Lion Channel and hope to take the TB message to more homes with the support of more such TV channels.

REACH Blog Team